Safeguarding Adults Week runs from 17-21 November 2025.
This year the overall theme is based around prevention.
There are daily themes for the campaign:
- Monday: Change the conversation
- Tuesday: Prevention in practice
- Wednesday: Empowering environments
- Thursday: Trust your instincts
- Friday: Advocacy
What does this mean in terms of advocacy?
Changing the conversation
Inclusion is a fundamental to people being safe from harm. Having friends and relationships outside of services and being a part of the local community helps keep people safe.
The inclusion traffic lights is a resource that helps us think about the places people go to and the people they connect with.
Download ‘inclusion’ social media graphic.
Prevention in practice
Advocates visit people in all sorts of places, including closed environments.
Advocates have a regular presence in closed provider environments such as care homes, hospitals, mental health wards and treatment and assessment units. They provide additional safeguards in the prevention and identification of abuse and/or neglect.
The potential contribution of advocacy to safeguarding in these environments can be further supported and enabled, including through commissioning of advocacy that has a focus on and supports this important aspect of the role.
Download ‘prevention’ social media graphic.
Empowering environment
Advocacy providers train their advocates in all aspects relating to adult safeguarding. This helps ensure advocates are able to identify and respond confidently to safeguarding concerns when they arise.
Download ’empowering’ social media graphic.
Trust your instincts
Advocacy organisations provide support, supervision and training that helps advocates reflect on their practice and the things they see and hear when they’re visiting people.
Learning to respond when something doesn’t feel quite right is a core advocacy skill.
Download ‘instinct’ social media graphic.
Advocacy
Advocacy is core element of safeguarding best practice, building trusting relationships, enabling people to speak up and upholding rights.
Care Act Advocates support people through safeguarding enquiries helping them understand processes and have a say in what happens.
This briefing from the Local Government Association (LGA) and Association of Directors of Adult Social Care (ADASS) outlines the role of advocacy in making safeguarding personal.
