Influencing advocacy through story telling

Within advocacy impact can be really difficult to measure. How do you evidence impact when, as an advocate, you're not the decision maker? Watch this short film to hear Kate explain how influence and story telling are so closely connected to impact.

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Explore our work across the independent advocacy sector, including the advocacy quality performance mark and advocacy network.

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Logo for #AAW26, Advocacy Awareness Week, 23-27 November 2026. Colours this year are pink and green.
Advocacy Awareness Week is an annual campaign to celebrate the power and impact that advocacy has on people's lives.

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Stories and blogs from Advocacy Awareness Week 2024 #AdvocacyWorks

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Advocacy works by working together

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Two individual stories of advocacy having an impact from Your Voice Counts.

Working with peer evaluators to enhance the understanding and measurement of impact

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Anna Marriott is joined by peer evaluator Ikra Shakoor to talk about understanding and measuring impact.

Capturing the impact of advocacy through telling stories

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Helen Bown shares how stories can be a powerful way of understanding impact.

Maggie's story

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Maggie describes how the advocacy support for her sister had an impact on the whole family.